We're seeking a dynamic Field Marketing Manager to spearhead our local marketing efforts and build strong community relationships. In this role, you'll create and nurture connections with referral partners and local businesses while developing a deep understanding of our target audience. You'll be the face of our brand in the community, implementing strategic outreach campaigns and managing relationships like a well-organized sales process.

This is a full time position based in the New York City or Stamford, CT area and reports to the Sr Director of Marketing. On the ground, in-person work in both NYC and CT is required. This is a benefits-eligible position and the compensation range is $120k-$130k as part of a competitive compensation package. This role is also eligible for bonus compensation.

Key Responsibilities:

• Identify and develop relationships with local referral partners including pediatricians, fertility clinics, daycares, and other businesses that serve our new or soon-to-be parents.
• Nurture existing partnerships through regular in-person visits, emails, and other thoughtful interactions.
• Execute local marketing strategies including distributing promotional materials and coordinating meetings or events.
• Facilitate connections between our providers and potential referral partners
• Track all outreach activities and relationship development in a structured funnel approach.
• Research and identify community touchpoints where new and expectant mothers seek information.
• Secure placements in local newsletters, community groups, and relevant platforms.
• Gather market intelligence on local preferences, trends, and opportunities
• Plan and execute targeted local events or promotional activities
• Define, set and report on relationship metrics, conversion rates, and growth opportunities

This role is perfect for you if:

• You build and maintain authentic relationships effortlessly. Your natural curiosity and exceptional interpersonal skills drive you to establish meaningful connections
• You thrive when working autonomously. You take ownership of your metrics and get creative when it comes to meeting and exceeding targets.
• You're a magnetic communicator who influences and inspires. You tell compelling stories that resonate deeply with providers, patients, and partners.
• You're masterfully organized. You don't just track conversations—you orchestrate them. Your systematic approach to managing funnels ensures no opportunity gets lost, while your keen eye for patterns helps you optimize the journey from first contact to lasting partnership.
• You care deeply about women’s health. You bring valuable insights about pregnancy journeys, postpartum needs, and the healthcare challenges families face. Your understanding of this specialized space helps you connect authentically with both providers and patients who are navigating critical life moments.

Key Qualifications:

• 4+ years experience in field marketing, community outreach, or sales
• Experience with CRM systems and relationship tracking tools
• Willingness to travel locally

The ideal candidate combines the warmth needed to build genuine connections with the strategic focus required to convert relationships into business opportunities. You'll be comfortable representing our brand in the community while systematically growing our local presence.