Social Media Associate
Tala
Marketing & Communications
Mexico City, Mexico
Posted on Nov 1, 2024
About Tala
Tala is on a mission to unleash the economic power of the Global Majority – the 4 billion people overlooked by existing financial systems. With nearly half a billion dollars raised from equity and debt, we are serving millions of customers across three continents. Tala has been named by the Fortune Impact 20 list, CNBC’s Disruptor 50 five years in a row, CNBC’s World's Top Fintech Company, Forbes’ Fintech 50 list for eight years running, and Chief's The New Era of Leadership Award. We are expanding across product offerings, countries and crypto and are looking for people who have an entrepreneurial spirit and are passionate about our mission.
By creating a unique platform that enables lending and other financial services around the globe, people in emerging markets are able to start and expand small businesses, manage day-to-day needs, and pursue their financial goals with confidence. Currently, over nine million people across Kenya, the Philippines, Mexico, and India have used Tala products. Due to our global team, we have a remote-first approach, and also have offices in Santa Monica, CA (HQ); Nairobi, Kenya; Mexico City, Mexico; Manila, the Philippines; and Bangalore, India.
Most Talazens join us because they connect with our mission. If you are energized by the impact you can make at Tala, we’d love to hear from you!
Be the 1st responder in Tala’s digital ecosystem for brand advocacy opportunities and risks.
Play a pivotal role in the growth of our social media presence in Tala’s digital ecosystem.
Entrusted with crafting captivating content for our social media channels.
Through our social media foster meaningful connections with our audience.
Sculpting our social media identity that aligns with our brand and company goals.
Leveraging trends, and thinking beyond conventions to generate impactful, trust-worthy content.
What You’ll do?
- Devise and execute engaging content strategies tailored for Meta, TikTok and YouTube.
- Manage daily interactions and engagements across social media platforms.
- Drive growth through follower acquisition, engagement, and community management.
- Identify and explore new social media channels and trends to expand our online presence.
- Execute a results-driven social media strategy.
- Develop and curate engaging content for social media platforms.
- Assist in the creation and editing of written, video, and graphic content.
- Attend events and produce live social media content.
- Maintain unified brand voice across different social media channels.
- Collaborate with the marketing team to create a social media calendar.
- Help in the development of quarterly planning with insights and proactivity.
- Monitor social media channels for industry trends.
- Interact with users and respond to social media messages, inquiries, and comments.
- Review analytics and create reports on key metrics.
- Assist in the development and management of social media marketing and influencer marketing strategy.
What You’ll Need
- Bachelor's degree in Marketing, Communications, or a related experience.
- Minimum of 5 years of experience in social media marketing, community management, content management or a similar role.
- In-depth knowledge of social media trends and platforms.
- Impeccable time management skills with the ability to organize and prioritize and meet deadlines.
- Proven experience in developing successful social media campaigns.
- Passion for social media and proficiency with major social media platforms and social media management tools.
- Fluent in English (spoken and written) B2/C1 preferred.
- Track record of delivering projects and impact in a fast-paced environment.
- Excellent written and verbal communication skills in Spanish and English.
- Preferred Skills and Experience:
- Experience in the fintech industry, hospitality, advertising or related fields.
- Demonstrated success in building a brand presence on social media channels.
- Knowledge of video and photo editing tools, digital and social media formats and updates.
- Top-notch oral and verbal communication skills.
- Ability to think creatively and generate engaging content concepts.
- Certificates of social media training from software like Facebook Blueprint, TikTok, Google University, Coursera, Domestika and/or similar
Our vision is to build a new financial ecosystem where everyone can participate on equal footing and access the tools they need to be financially healthy. We strongly believe that inclusion fosters innovation and we’re proud to have a diverse global team that represents a multitude of backgrounds, cultures, and experience. We hire talented people regardless of race, religion, color, national origin, gender, gender expression, sexual orientation, age, marital status, veteran status, or disability status.